Lime Crime is a cruelty-free and vegan beauty brand. They think of beauty products differently and pride themselves on uniqueness. The brand is digital-first and offers a variety of makeup and hair products in their e-commerce store.
They earn a solid ‘A’. Their program is easy to find from the homepage and user login, plus it uses great imagery. They have also recently redone their reward structure and went from $5 off to a 20% off coupon.
Referral Offer Text
“Share Lime Crime with friends to gift them 20% off their first order, and you’ll get 20% off when they make a purchase.”