Bench is an online book-keeping service for small companies that uses a freemium strategy. The company started in 2012.
While the rewards are fitting, there are few relevant images to keep the participant engaged. There is also a lack of program promotion. They do offer a customized and personable email template, but we would have loved to see the same attention to detail extended to their social media options.
Referral Offer Text
“Know some fellow entrepreneurs who could benefit from Bench? Spread the word and we’ll give you a $150 virtual gift card for every completed free trial; and if you’re a current client of Bench, you’ll also both receive a free month of bookkeeping.”